For Startups, Free Is Stupid

by Arnold Burian

Check out For Startups, Free Is Stupid by Jurgen Appelo. Here is an excerpt:

As a scaleup, you can offer free access to your products and services as a marketing technique. But as a startup, you need to know a.s.a.p. what people are willing to pay for.

Coffee and Cookies

Someone once tried to charge me €9 for an undrinkable caffe latte. It was in a fancy hotel in…

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