Check out Q: My manager says he wants us to be data driven – but he always finds some reason to not trust data that disagrees with him. What do I do? by Cindy Alvarez. Here is an excerpt:
Let me guess, you’re hearing things like:
- I’m not sure that metrics logging is accurate.
- Or you probably didn’t talk to the right customers.
- Or that doesn’t agree with this market research that I found earlier.
So try this…
For the complete answer, watch my video: